March 27, 2026

Swedish Gambling Regulator Appoints New Director General

By nicole

(AsiaGameHub) –   Acknowledging the necessity of navigating a shifting gambling landscape, the Swedish government has named a new Director for Spelinspektionen.

Peter Knutsson is set to take charge of Sweden’s gambling sector as the newly appointed Director General of the national gambling authority. Starting August 17, he will replace Johan Röhr, serving a six-year term that concludes in August 2032.

Bringing a wealth of experience in political affairs, Knutsson previously held the position of Sweden’s Advertising Ombudsman. Before that role, he served as Head of Unit at the Ministry of Finance.

Furthermore, he possesses over 20 years of leadership experience, utilizing his legal background to provide extensive insights into consumer legislation. His professional history includes time at the European Commission and advisory roles for the Swedish Financial Supervisory Authority.

Niklas Wykman, the Minister for Financial Markets, congratulated his colleague, emphasizing the importance of bolstering the domestic gambling market with Knutsson’s specific expertise.

“The Swedish gambling market should be characterised by high security and strong consumer protection. Spelinspektionen has a major responsibility in this regard,” he stated.

“I am pleased that Peter Knutsson, with his deep knowledge of consumer issues, has accepted the role of Director General.”

New leadership for a pressured market

Knutsson was welcomed by his new colleagues at the regulatory body. Both the Spelinspektionen Board and the outgoing Director expressed their commitment to collaborating with him to improve the Swedish gambling market.

Madelaine Tunudd, Chairwoman of the Board, remarked: “With the solid experience Peter Knutsson has from, among other things, the Ministry of Finance, consumer affairs and most recently the Advertising Ombudsman, this will be very good for the authority.”

Tunudd recently advanced within Spelinspektionen, ascending from the Vice Chair position she occupied since 2019 to the Chair role following the retirement of her predecessor, Claes Norgren.

Meanwhile, Röhr stated his readiness to assist Knutsson as he assumes his new position, aiming to ensure a seamless transition that does not disrupt the regulator’s daily operations.

“I welcome the government’s decision on a new Director General for the Swedish Gambling Authority, and will ensure that Peter Knutsson receives a good introduction in my handover as acting Director General,” Röhr concluded.

Spelinspektionen has a busy year approaching. A prohibition on credit gambling takes effect on April 1, and later, the regulator will receive enhanced powers to combat offshore operators targeting the Swedish market more effectively.

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