BetMGM’s Elvis Presley Slots Herald a New Era of Rock ‘n’ Roll Gaming

(AsiaGameHub) –   BetMGM is enhancing its selection of new digital games with the introduction of new online slot games bearing the Elvis Presley brand. These games pay tribute to the King of Rock and aim to bring his dynamic presence to the iGaming experience.

The King of Rock Comes Back to Life in a Series of New BetMGM Casino Slot Games

Through a strategic alliance with Octoplay, the platform will debut a collection of branded games. These games will allow players to revisit the golden era of rock’n’roll and experience the vibrant atmosphere of a past Las Vegas that has significantly influenced the modern city, all set to the music of the King.

This latest collaboration follows similar content agreements, most recently with FashionTV Gaming Group, which has already resulted in the integration of branded content onto the BetMGM platform.

Commenting on the launch, BetMGM SVP Oliver Bartlett stated: “Elvis Presley played a crucial role in shaping the entertainment landscape of Las Vegas, a city whose essence is integral to all our endeavors at BetMGM. Introducing the King’s legacy to BetMGM through our partnership with Octoplay allows us to honor this history in a novel way and capture the charisma of an iconic legend.” 

He described the slots as a “tribute” to an icon and further enhanced the BetMGM Casino’s online platform. The initial game released is titled Elvis Presley: Viva Las Records, featuring a 5-by-3 grid, a Hold & Win bonus, five jackpots offering up to 2,500x the stake, and more.

The game prominently features Elvis’s brand and imagery, with his iconic silhouette overseeing the gameplay. The title creates an authentic environment for enjoying the music of an icon who resonates across generations.

Octoplay and BetMGM Launch New Slots across the US and Canada

“Elvis Presley’s cultural impact is unparalleled, and Viva Las Records achieved impressive results from its debut because we crafted an experience that truly embodies the energy and showmanship for which the King was renowned. 

This exclusive collaboration with BetMGM validates our strategy for premium branded content and establishes a strong foundation for Octoplay’s accelerated expansion throughout North America,” added Octoplay CEO Ralitsa Georgieva.

The first title has already been made available in New Jersey and Michigan in the United States, as well as in Ontario, Canada. A second Elvis-branded game is scheduled for release later this summer.